How Programmatic Technology Can Improve, Scale and Automate Recruitment Marketing
Thanks to programmatic, innovative employers in all industries are now advertising jobs with more precision than ever before by leveraging software and data. As a result, they're gaining more insights to make better (data-driven) decisions.
Magellan Health reaped the benefits of programmatic job ads first hand. Hear Magellan Vice President of Digital/Social and Employer Brand, Charlotte Marshall, share their journey of making the switch to programmatic with KRT Marketing. You will learn how Magellan:
- Casted a wider net to reach more qualified candidates
- Reduced wasted advertising spend
- Created a new pipeline for hard-to-fill roles
Date: Thursday, March 22nd
Time: 2:00pm ET/11:00am PT
Can't make it? No worries - we'll record it and send it to you!
Join the conversation on Twitter by following #GetProgrammatic during the webinar for more insights.
Charlotte Marshall
VP, Digital/Social & Employer Brand | Magellan Health
Eric Holwell
VP Operations | KRT Marketing