---
title: 2026 Recruitment Marketing Trends That Will Redefine Hiring | Appcast
description: Appcast's webinar, 2026 Recruitment Marketing Trends That Will Redefine Hiring will unpack insights behind the new realities of recruitment.
image: https://info.appcast.io/hubfs/Webinar/Featured%20Images/Featured%20Image%20%7C%20ODW%202026%20Recruitment%20Marketing%20Trends%20That%20Will%20Redefine%20Hiring.png
---

![Appcast](https://info.appcast.io/hubfs/new-appcast-logo-door-decal.png)

### On-Demand Webinar

# 2026 Recruitment Marketing Trends That Will Redefine Hiring

![calendar-icon](https://info.appcast.io/hubfs/calendar-icon.png)

Thursday, November 20

![clock-icon](https://info.appcast.io/hubfs/clock-icon.png)

2:00pm ET  
11:00am PT

[![Back to Home](https://no-cache.hubspot.com/cta/default/1859609/ef76ab7e-b3dc-4a30-8eec-e340872bb937.png)](https://cta-redirect.hubspot.com/cta/redirect/1859609/ef76ab7e-b3dc-4a30-8eec-e340872bb937)

### Recruitment marketing is entering its next great reset. In 2026, the biggest wins won’t come from bigger budgets — they'll come from smarter automation, sharper storytelling, and the ability to build trust in a noisy, AI-saturated world. Appcast's Chief Product Officer Matt Plummer will give you an inside look at the trends set to shape how talent is found, attracted, and hired. We’ll unpack the data and insights behind the new realities of recruitment and dive deep into what TA leaders can do right now to get ahead of them.

### Watch the recording to learn:  

### ![checkmark-1](https://info.appcast.io/hs-fs/hubfs/checkmark-1.png?width=20&height=20&name=checkmark-1.png) AI’s second act: How rapid advancements in AI are transforming recruiting and empowering talent acquisition leaders to prioritize what matters most.  

### ![checkmark-1](https://info.appcast.io/hs-fs/hubfs/checkmark-1.png?width=20&height=20&name=checkmark-1.png) The trust gap in employer branding: Why candidates are tuning out polished messaging, and what authentic employer storytelling looks like in 2026.

### ![checkmark-1](https://info.appcast.io/hs-fs/hubfs/checkmark-1.png?width=20&height=20&name=checkmark-1.png) The new media mix: How social, search, and programmatic are converging to reach elusive talent — and what this means for your budget and team structure.  

## Meet the Speaker, Matt Plummer

Chief Product Officer, Appcast

 

About Matt:

- Before joining Appcast, he spent 12 years building and leading the Enterprise business at ZipRecruiter, following a decade in search and display advertising technology
- Matt is based in Los Angeles and enjoys golf, solving problems, and traveling with his family

![Matt Plummer](https://info.appcast.io/hubfs/LANDING%20PAGE%20IMAGERY/Speaker%20Photos/Matt%20Plummer.png)

## Watch the Webinar Recording

### © Appcast 2026

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