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Whitepaper

2026 Recruitment Marketing Benchmark Report

Hiring in 2025 was anything but predictable. Apply rates surged, job‑seeker behavior shifted, and recruitment costs increased despite a softer labor market.

Appcast’s 10th Annual Recruitment Marketing Benchmark Report brings clarity to this complex landscape so you can plan smarter in 2026. 

 

 

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Tuesday January 24th

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Download the report for the latest insights:

checkmark-1 New candidate disposition data that uncovers click‑to‑hire metrics across every stage of the funnel. 

checkmark-1 International benchmarks show how recruiting costs vary across global markets.

checkmark-1 Clear trends across cost-per-click, cost-per-application, and cost-per-hire, revealing rising costs.   

checkmark-1 Occupational and geographic insights that highlight where hiring is most competitive and why some roles remain difficult to fill. 

Best practices in job ad content to help you improve your recruiting strategy and see measurable results.


Read the report to benchmark your performance and build a more efficient, data‑driven recruitment strategy for the year ahead. 

 

 

Leading Companies Leverage Appcast's Recruitment Marketing Solutions

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