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How to Improve Recruiting Effectiveness:

6 levers that influence CPA and drive candidate quality

To reach this goal it’s important to understand all the variables that impact the performance of your recruiting strategy.

Within this whitepaper you will learn about key variables that you can act on improving, such as:

• The difference between cost-per-click (CPC) and cost-per-applicant (CPA) and why they are important

• How to get the most value for your CPA

• How to optimize the resources that your organization has available 

Learn How You Can Acquire More Candidates with Appcast


More Candidates than any Single Job Site.

Post jobs across +10,000 job, professional, niche, and social sites to drive more active and passive candidates to your open jobs.


Stop Overspending.

Stop spending on job postings that already have enough candidates; programmatic rules focus your money where you have a greater need.


Increase quality of applicants.

Receive high-quality timely applications; our algorithms know which job sites will get you qualified candidates, when you need them.