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How to Use the Appcast Benchmark Report

For seven years now, we’ve analyzed recruitment marketing data from nearly 1,000 US employers to help you make better, data-driven decisions about how you advertise your open jobs and allocate your recruitment marketing budget.

In this guide, we take a deep dive into why the data from our Benchmark Report is important for the performance of your recruitment marketing and how you can activate this data within your current strategy.

Dig into:

  • The impact of mobile traffic
  • The impact of the of your job posting conversion rates
  • The impact of job titles and posting days

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Learn How You Can Acquire More Candidates with Appcast


More Candidates than any Single Job Site.

Post jobs across +10,000 job, professional, niche, and social sites to drive more active and passive candidates to your open jobs.


Stop Overspending.

Stop spending on job postings that already have enough candidates; programmatic rules focus your money where you have a greater need.


Increase quality of applicants.

Receive high-quality timely applications; our algorithms know which job sites will get you qualified candidates, when you need them.